Flexible research support that fits your goals, and your timeline

Understanding your customers is the key ingredient for unlocking growth.
We partner with product and marketing teams to solve their most pressing challenges around new user acquisition, activation, and retention.

Rapid Research

Short on time? Not a problem. We'll run quick-turnaround customer research and deliver insights in a matter of days - not months - so you can make informed, high-quality decisions without sacrificing speed.

In-Depth Discovery

We're here to help you tackle any growth challenge with end-to-end research planning, execution, and analysis. We'll draw from our toolkit of qual and quant methods to design a custom study in line with your goals.

Training for Non-Researchers

Coaching and workshops to help your in-house teams run more reliable, impactful research. We offer standalone training, or can integrate it into one of our research sprints.

Hi, I'm Kate Whitney

I’m a mixed-methods product researcher with expertise in leveraging user insights to fuel product growth. I studied product research & design at Stanford, and have since had the opportunity to work with incredible teams at B2B and consumer tech companies like Retool, Strava, Coursera, and more.

I take an outcomes-focused research approach to deliver actionable learnings, while acting as a thought-partner to product and marketing leaders. I also love to move quickly, so you can turn insights into action as soon as possible.

I help companies:

Understand why their customers churn, then develop targeted product & marketing strategies that drive retention
Expand into new customer segments by identifying and investigating high-potential growth audiences
Build product onboarding experiences that activate new users, and create habit loops that lead to long-term retention
Increase conversion by aligning marketing and sales messaging to customers’ most critical needs and jobs-to-be-done

If you'd like to chat, feel free to connect on LinkedIn or drop me an email.

Let's Work Together.

Drop us a line and we'll get back to you soon. Or, schedule an intro call with us directly here.

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